‘Not just a grocery store’: H Mart opens to eager crowd in Dublin 

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H Mart unveiled its first East Bay location Thursday in Dublin following more than four years of development.

Known for selling fresh produce, meats, seafoods and household goods, H Mart is the largest Asian supermarket chain in the country. In addition to retail, the long-anticipated location at 7884 Dublin Blvd. in the Dublin Retail Center is home to a food court that largely serves Korean-style cuisine.

Hundreds of shoppers, local officials and H Mart leadership gathered at the new store on Thursday morning.

“For many Korean-Americans, it’s not just a grocery store. It’s a place that feels like home. It’s where culture, food and identity come together,” Board Director Jong Yoon of the Dublin Chamber of Commerce said during the ribbon-cutting ceremony.

With the next closest H Mart located in San Jose, a line of eager customers began forming shortly before 7 a.m. at the retail center.

Standing second in line, Dublin resident Albert Lee expressed excitement for the supermarket’s opening in town. 

“There’s no Korean grocery stores in the area, so it’s nice to have,” Lee said of H Mart. 

Preceding Lee was Oakland resident Jaimie Nguyen, who said she was particularly excited for snacks offered at the supermarket. 

“It offers more variety to the community,” Nguyen explained.

Behind them, a line of shoppers-in-waiting trailed past neighboring businesses.

“Opening day, honestly, is my favorite time at H Mart,” Executive Vice President Vince Colatriano told the Pleasanton Weekly. “Every H Mart store opening is really welcomed by the community as well as lines outside.”

As for the multi-year process of opening H Mart in Dublin, Colatriano said there were no local roadblocks. The timing of the store’s opening had to do with the company’s internal capacity, he explained.

Shortly after 10 a.m., customers were welcomed into the supermarket. 

Shoppers found a variety of Asian cuisines and a food court with resident restaurants Oh K-Dog & Egg Toast, Kyodong Noodles, Chodang, BBQ Chicken, Daeho and Tous Les Jours.

In addition to the shoppers’ excitement, Dublin Mayor Sherry Hu expressed enthusiasm for H Mart’s opening.

“It’s great news for our community,” she said. “They provide jobs, taxes and also they bring visitors over.”

Nearly an hour after H Mart opened its doors to the public, hundreds of additional customers waited for their turn to step foot in the city’s newest supermarket.

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