'New' Gene's Foods celebrates re-opening Wednesday | August 31, 2012 | Pleasanton Weekly | PleasantonWeekly.com |


Pleasanton Weekly

Column - August 31, 2012

'New' Gene's Foods celebrates re-opening Wednesday

by Jeb Bing

Casey Rodacker, who just turned 26, is described by some of his customers as that dashing young bachelor who runs Gene's. It's true that Rodacker is not married, but as the manager of Gene's Fine Foods that will have its grand "re-opening" next Wednesday, there's little on his mind other than making sure that the store prospers. The Rodacker and Kidd families, who own Mar-Val Food Stores in the Central Valley, bought Gene's last April. Casey and his father Steve Rodacker have been busy ever since, working 8 a.m. to 9 p.m. shifts seven days a week to refurbish, modernize and expand Gene's, a household name for grocery shoppers in Pleasanton for many years.

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