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Around Pleasanton: Hendrick hosts grand opening gala for new Lexus sales, service building

 

Lexus of Pleasanton, a dealership that is part of the Hendrick Automotive Group, opened its new sales and service center at 4345 Rosewood Drive last month with a catered luncheon for its 140 employees, guests and Hendrick executives from the company's headquarters in Charlotte, N.C.

Onstage at the festivities held in the spacious, spotless and car-less showroom were the company's chairman Rick Hendrick; Dave Christ, Lexus' western group vice president and general manager; and Bob Slap, market area vice president.

Henrick honored two Pleasanton couples -- Orley and Bob Philcox and Joyce and Bob Shapiro -- for being longtime customers of the dealership, their brand loyalty to Lexus and for their years of service in Pleasanton.

"Having lived in the area since the 1950s, the Philcox family's public service has played a prominent role in growing the community while their support of the Lexus brand is an important part of the dealership's story," Hendrick said, noting that Bob Philcox also is a former mayor of the city.

The Shapiros were thanked for their more than a decade as "loyal Lexus of Pleasanton customers."

"Their leadership positions at the ValleyCare Charitable Foundation have been pivotal in expanding the organization's community support, while their philanthropic efforts throughout Pleasanton have made a positive impact in the community," Hendrick said. "Their relationship with Lexus of Pleasanton is also strong, having purchased three vehicles from the dealership."

Now one of the largest automobile sales and service facilities under one roof in the Bay Area, the new Lexus building has 83,000-square-feet of space, up from the 12,000 square feet when it opened in July 1997. The building sits on a 5.8-acre site and offers 54 high-tech service bays, compared to the 16 it had when the Pleasanton dealership opened 22 years ago.

In fact, the new building's main focus is on technology, with 33 interactive, high definition televisions -- 24 in the showroom and another nine in the service drive.

Hendrick also pointed to the automotive group's emphasis on being environmentally friendly. The Pleasanton facility includes rainwater reclamation, automated heating and cooling systems, LED lighting throughout and 16 electric vehicle charging stations.

Over the years, the Pleasanton agency also has focused on community programs, including local school donations. Its spring and Thanksgiving meal drives have fed more than 80,000 people.

Hendrick, recognizing the growth in his Pleasanton Lexus dealership, received approval from the Pleasanton Planning Commission and City Council in 2014 to rebuild and expand the operation here in phases. The trick was to tear down four existing buildings in phases while continuing to serve customers for new and used cars and those in need of service.

The first floor of the new building consists of a reception area and showroom, customer lounge, parts storage, office areas, restroom facilities, a cafe area and a retail section for vehicle and Lexus accessories. The second floor consists of general offices, employee facilities and parts storage areas. There's also rooftop parking for service vehicles.

"The improvements will result in a better facility for residents of the Tri-Valley region and the greater San Francisco Bay Area," the Planning Commission stated in approving the project. "The expansion of the showroom area and additional service bays will provide customers with more efficient service and will also contribute to the economic vitality of the city."

Commissioners also said that the project "will further the operational goals of the existing Lexus of Pleasanton dealership and contribute towards the success of the business in Pleasanton."

Editor's note: Jeb Bing is editor emeritus for the Pleasanton Weekly. His "Around Pleasanton" columns typically run on the second and fourth Fridays of every month.

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