Robin Fahr named marketing chief at Visit Tri-Valley

Leaves TV30 post after 25 years

Robin Fahr, who for the last 25 years has been a news anchor and host/producer of "Conversations With Robin Fahr" at Tri-Valley Television (TV30), has been named Director of Marketing and Communications at Visit Tri-Valley.

The organization is a destination marketing organization that promotes tourism in Pleasanton, Livermore, Dublin and Danville.

Fahr will be responsible for creating and implementing an overall marketing strategy and budget through a mix of online, social media and digital platforms, along with traditional media and public relations.

Visit Tri-Valley's focus is to raise awareness of the Tri-Valley as a tourism destination on all levels, locally, nationally and internationally.

"We're excited to have Robin joining the Visit Tri-Valley team," said Barbara Steinfeld, the organization's president. "She has been a visible presence in the community for years and her knowledge of the Tri-Valley and all it offers the tourism industry makes her an obvious choice for the position."

Fahr comes to Visit Tri-Valley with a wealth of experience in television, public relations and marketing. As host of "Conversations" at TV30, she interviewed many of the region's influential people.

In addition, she has been a columnist for ALIVE Magazine and principal of Robin Fahr Communications, developing local, regional and national PR and marketing campaigns for clients in a variety of fields.

"I really love the Tri-Valley and have been an ambassador of this gorgeous region for decades," Fahr said . "I feel extremely fortunate to be joining Visit Tri-Valley to continue showcasing and promoting our beautiful valley cities and well beyond those borders."

Visit Tri-Valley is a city/hotel-supported organization that works to increase awareness of the region and targets overnight visitors for maximum economic impact. It serves the four Tri-Valley cities and some unincorporated areas in Alameda and Contra Costa counties.

We can't do it without you.
Support local journalism.


Sorry, but further commenting on this topic has been closed.

Be the first to know

Get the latest headlines sent straight to your inbox every day.

Talking sports and life with Tommy Dyer
By Tim Hunt | 1 comment | 1,313 views

Couples: Mirror, Mirror on the . . . Fight?!
By Chandrama Anderson | 0 comments | 1,290 views