Herb Ritter, chairman of the Pleasanton Planning Commission, announced Friday that he will seek a seat on the City Council in the community election Nov. 8.
He made the announcement at a meeting of the Rotary Club of Pleasanton North, where he also is a past president.
Ritter also announced his candidacy Thursday at a campaign launch breakfast at the Alameda County Fairgrounds for Councilman Jerry Pentin, who announced his bid for re-election to the council on Nov. 8.
Ritter told both groups that if elected to the council, he will work with the school district to improve education, drive economic vitality and promoting "smart engagement" on the environment.
"Pleasanton needs engaged, collaborative and decisive leaders who come to the table bringing both experience and creative approaches," he said.
"Building on my experience, civic leadership, and 'roll up my sleeves' attitude over the past decade, I look forward to serving our increasingly diverse Pleasanton population as a trusted voice, but more importantly as an active listener both on the City Council and around town," Ritter added.
Ritter said moving to Pleasanton from Washington State 26 years ago was "critical" to his success in life, and that he feels strongly about giving back to the community.
"My passion and care run deep for this amazing community," he said. "It's never been my intention to get into politics, yet by serving on the council I can increase my engagement with decision-making in the city and make more significant, enduring contributions to public service."
He continued: "I want to do all I can to preserve our small town feel while driving positive change in Pleasanton, making it an even better place to work, live, raise a family, and retire. I'm all for smart planning for a better city for today and tomorrow."
Ritter said he is planning a public event June 23 to officially launch his campaign for election to the Pleasanton City Council. For more information, sign on to Ritter's campaign web site at www.herbritter.com/