| Real Estate - Friday, April 8, 2011
Mortgage company launches program to help 1st-time home buyers
Cherry Creek Mortgage offers personalize plan for renters 'on the fence'
Pleasanton-based Cherry Creek Mortgage Co. has launched a new "Path2Buy" program to help buyers and renters purchase a home for the first time.
The program's focus is on first-time home buyers because every housing recovery in history has been led by the first-time buyer, said Path2Buy founder Tom Ward.
Ward's market research showed that renters today are on the fence about purchasing a home for many reasons, the first and biggest of these being faulty information. The Path2Buy program assists renters by creating a personalized plan that shows how they would likely fare if they bought in five months or in five years.
Ward said that when he asked renters if they planned on renting for all of their lifetime, most answered, "No, but I just don't plan to buy right now."
Ward said his program helps consumers who have never owned a home develop their own personal home buying plan.
Cherry Creek Mortgage, located at 4301 Hacienda Drive in Pleasanton, is the first certified Path2Buy office in the East Bay.
For more information on Cherry Creek's plan, go to www.pathtobuy.com/TW or contact Cherry Creek at 474-1125.
--Jeb Bing |