Kelly French is PPIE's event coordinator.
"I did have this idea and decided to run with it, no pun intended, but I have a team of 20 people on my run committee," French said. "And in addition to that, I have a liaison committee at every school site."
The day will feature a half marathon, a 5K and a kids' challenge, all starting and ending at the Alameda County Fairgrounds.
The website for the run went up Dec. 31, and more than 80 registrants have signed up.
"Not bad for a new event," French said. "And we haven't done our full court press on our promotions yet."
She said PPIE is hoping for 1,500 runners. It's teaming up with ClubSport as its title sponsor.
"This is something that's been in talks for a long time," French said. "They just want to support the schools."
Other sponsors are Workday, the Tri-Valley Triathlon Club, the Safeway Foundation, and Dr. Adolfo Barrera, a pediatric dentist. On Your Mark Events, which does the timing for Rotary runs, will time runners using disposable chips.
All the money raised will go directly to PPIE, which has so far raised $273,971 for the 2013-14 school year.
French is working to bring in school participation at the event. She's planning to station students at intervals along the way to cheer on the runners, and any staff members who want to run will be able to do so at a 50% discount.
There's an additional incentive for schools to sign up runners -- they'll get 10% of the proceeds from each registrant they sign.
While most runs offer big discounts for people who sign up early, the Run for Education is offering a different kind of bonus.
"There will be free parking at the Fairgrounds for registrants who register before March 1st," French said.
The half marathon is $65 for those who sign up before April 10, and $75 from April 11 until the race.
The 5K is $34 until April 10 and $40 after that; and the Kids' Challenge is $10 before April 10 and $15 afterward.