Pleasanton Weekly

Arts & Entertainment - October 5, 2007

Oktoberfest: Pleasanton style

Beer garden, live music in Cheese Factory parking lot

Whether celebrating German heritage or just trying a local microbrews, the Pleasanton Downtown Association invites you to the inaugural Oktoberfest from 1 to 5 p.m. on Sunday. It's the first time Oktoberfest has been officially celebrated downtown and will have a hometown touch.

Pleasanton used to have a big celebration at the fairgrounds, according to Otis Nostrand, owner of The Hop Yard Alehouse and Grill. Starting mid September and continuing through mid October The Hop Yard features specialty foods and brewery nights with German beers and brewers in Oktoberfest mugs.

He also mentioned hearing that about 40 guys flew over to Germany to experience the cultural celebration firsthand.

For those who are unable to hop on a plane, head on over to Main Street instead. Festivities will take over the Cheese Factory building parking lot at 830 Main St. (behind the Main Street Brewery). While sipping a variety of beers, including Becks and local microbrews, enjoy the sounds of dance and top 40s band, Public Eye. To really get in the Oktoberfest spirit, the Oompah Quartet will play old fashioned polka music and the ladies from Harmony Fusion Chorus will sing a song or two.

As to why Pleasanton hasn't had big parties in the past, Nostrand said it's about the nature of how it's celebrated.

"A lot of people are worried about doing a little too much and getting into trouble," he said, adding that liability issues can make party planners wary.

Sunday's event isn't just about drinking beer. There will also be arts and crafts booths to satisfy the shopping urge.

Those who couldn't wait and shopped and dined downtown are also in luck. Receipts with a total of $25 or more spent from Oct. 1 to 7 at any downtown establishment will be a raffle ticket for various prizes given throughout the afternoon.

This event, sponsored by Anheuser-Busch and Zzippes, is free and open to all. For more information call 484-2199 or visit www.pleasantondowntown.net.

Come one, come all

When: 1 to 5 p.m. Oct. 7

Where: Parking lot behind Cheese Factory building, 830 Main St.

Who: Open to all

What: Beer garden, live music, food, crafts booths and prizes

- Emily Atwood

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